Price: AUD$ 49.00
Location: Online

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ESTIMATED TIME FOR COMPLETION: 4 hours

Social media, SEO, website updates, email outs, paid online advertising and more. It’s common for organisations to be doing ‘bits and pieces’ in terms of digital marketing, but nothing particularly thought out nor cohesive. But it’s no good doing digital marketing in parts. You won’t get the results you crave and it will take you a lot of time and effort.

So what are all the elements that go into planning an effective digital campaign, and how do you bring them together in a meaningful way for you? How would you like to be guided on how to put together a digital marketing campaign for yourself or a client with a digital marketing specialist?

  • Understand the key processes required when planning towards a digital marketing campaign
  • Know what the business model canvas is
  • Understand the concept of target personas and have developed some of your own
  • Clearly identified the objectives for your digital marketing campaign
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WHAT YOU GET FOR YOUR MONEY

  • A downloadable PDF – print it out and read it at your leisure or save an online version and engage in it digitally
  • Access to our YouTube channel with several webinars and other valuable information
  • Resources – downloadable resources related to the content where available
  • Access to our Private Facebook group where you can network with other likeminded business people who are engaging in digital skills training. Ask questions, gain support, keep updated!

DISCLAIMER

Please note: As online tools update often, screenshots or orientations around the system given in this module may look different from what it does today. The learning principles will still apply.