Australian Tourism Data Warehouse (ATDW)

The Australian Tourism Data Warehouse (ATDW) is a central content and distribution platform for the Australian tourism industry. Whilst most clients we deal with are short on content and need to find ways to create it, ATDW’s problem was quite the opposite – how to organise all the content they deal in and distribute it in the most efficient and effective manner.

The Training Collective devised a training program for ATDW staff including a combination of half days and full day trainings offered internally at the ATDW offices in Brisbane including sessions on Social Media Strategy, Linkedin, Facebook and Content Strategy. We also assisted them with the development of a module on Managing Your Social Media Risk, which is now a part of their hugely popular eKit for tourism operators.

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