Having completed the Facebook Community Trainers program and being selected as one of eight official trainers for Facebook in Australia & New Zealand, Yvette pitched to Facebook Australia the opportunity to participate in Queensland Small Business Week. The Facebook Community Boost program aims to provide local businesses with the most up-to-date tools, insights, and best practices for achieving success on Facebook and Instagram and give participants the ability to learn directly from Facebook’s very own Community Trainers and walk away with the resources you need to grow your business. The Training Collective were contracted by Facebook Australia to deliver x5 half day workshops in regional towns in Queensland – Gladstone, Bundaberg, Cairns, Townsville and Toowoomba. Sessions were offered free to attend, but participants did have to register to secure their spot for one, two or all three modules we were delivering in each town. The topics and content shared at each location was informed by local regional partners (Chambers of Commerce, Councils, RDAs etc).

With just a four week project lead in time and just two weeks marketing lead time, The Training Collective successfully achieved over 450 registrations across the x5 events and saw 60% of those attend. A range of media coverage was achieved and feedback from participants was excellent.

See:>https://www.thecreativecollective.com.au/blog/facebook-community-boost-program/ for a full run down.